Aug 10, 2020
Yes, social media strategy isn’t just about posting tweets and liking photos. There needs to be a well-thought-out plan behind what you’re posting, and a goal that you want to achieve from it.
A social media marketing strategy, like a strategy for anything else, comes much before you start creating. It’s a plan, a mix of ideas, a purpose, and the path to a goal that you’re aiming to achieve.
Think about when you decided to create your own small business. You don’t just open shop the next day – there’s a lot of planning, and strategising that went behind all of it, and it’s the same with every new step you take towards building your business.
Times have changed, and so have the ways we do business today. Social media platforms allow you to transcend boundaries and reach out to millions of people across the globe. If you’re a small business owner starting out with social media marketing, you need to be where your existing and potential customers are already looking for you.
Drop us a line so that we can help you come up with a social media strategy that gives your marketing efforts a sense of purpose.
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