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How ready is your organisation for a crisis?

Oct 14, 2019

Can you communicate to your stakeholders within an hour? Or will it take your team several hours to respond?

Recently, a major Malaysian Telco faced a technical outage. These things happen, but the fallout from it went deeper – it turns out that they took ten (10) hours to acknowledge the issue to their customers.

Not a good look for the brand!

Netizens did not let them off lightly either, and were super unimpressed at the response from the company.

Read more at:

#OrchanPR #OrchestratingChange #ChangeNow

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