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Humans of Orchan | The 'Professor' is in The House

Feb 10, 2021

by Dr Craig J Selby

I’m the difficult one. My staff and my friends always say that. Their nicknames for me reflect it too, and I own these with pride.

What I bring to the table is my unique point of view; perspectives on industries and people built up through three decades of multi-industry and multi-locational experience; two decades of that being at management and senior management levels. I am a consultant, an educator, a strategist, a coach, and a mentor. I’m a few other things too – but for that, you have to ask those who gave me my nicknames.

I delved into Public Relations because of Farrell Tan. My background is an eclectic mix of many things – all culminating in a unique melting pot of skills that can be tasked to any client’s need.

We founded Orchan over eleven years ago. It’s a labour of love, an absolute passion. It’s given me the opportunity to work across and learn about so many industries – fashion, hospitality, automotive, financial, new-tech, education, and property. Each day is different, and it is this variety that drives me.

Read more:

#OrchanPR #OrchestratingChange #ChangeNow #Evolve
#BusinessAsUnusual #BusinessEvolved

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