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In late 2019, Business Continuity Planning had a different vibe.

Feb 4, 2021

It was ensuring that your business could continue should an internal or external shock hit it. Such shocks were limited to (externally) interruptions of the supply chain, policy adjustments, shifts in significant clients; and (internally) staffing issues, succession planning, and the like.

A global pandemic was not quite on the cards; nor was the word “pivot” such an oft-used term as it is today.

Enter Business Continuity Planning 2.0 (2020) and now 3.0 (Malaysia, 2021) – how have we, as functioning business, adapted to the tectonic shifts in our business landscape, and how have we ensured that we stayed afloat, and continued to succeed and thrive under such dynamic and challenging conditions?

The pandemic poses new and unique sets of challenges for brands. Not only does the coronavirus spread from one person to the other, and has no geographical focus, its destructive influence is vigorously changing without concern for boundaries. For brands to remain competitive, build resilience, and preserve business continuity, they have to be analytical and proactive in their approach to retaining their business community, consumers, employees, and teams.

Orchan’s curated Business Continuity Planning for Startups and SME’s works both in a consultancy or training mode; enabling your decision-makers to embrace the approach that meets their needs best. Our core focus is on embedding and activating effective and informative communication strategies to keep your publics aligned to your business path.

Drop us a line ( or give us a call at +603-2110-9407 to have a chat about your needs. It’s never too late to ensure the future of your business is on the right track.

#OrchanPR #OrchestratingChange #ChangeNow #Evolve
#BusinessAsUnusual #BusinessEvolved

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