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Oct 19, 2020

And You Thought You Knew Chicken?

So we say mixing with pop stars is not our thing, but every once-in-a-while a project comes around that one can absolutely not resist. Whether it be finger-licking good (oops, wrong chicken there hahaha), or it just "pops" out at you, that little voice inside your head says "run with it".

One such opportunity in 2014 was the launch of KyoChon in Malaysia. Not only some tasty chicken, and the chance to launch a franchise, but the opportunity to work with one of Korea's leading K-Pop Groups, SUPER JUNIOR.

Crowds thronged 1 Utama to get a glimpse of their idols, and to hopefully have a chance to be up close and personal with them. Lucky fans were given the chance for an autograph or a photo opportunity, although sadly the group were unable to perform. They did however talk to the crowd, and help in the launch of KyoChon.

Read more at:

#OrchanPR #OrchestratingChange #ChangeNow #Evolve #BusinessAsUnusual #BusinessEvolved #TBT #Kyochon #kpop

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