Aug 25, 2015

Sometimes, in the depths of our pitches, in our tallying of KPI’s and in our innate eagerness to meet account needs, we forget that the reporter we are pitching on the other end of the phone or email is just like us. They may be from our alma mater, they may have the same fitness passion or they may be having a very stressful day.

Here are a few tips for building meaningful media relationships:

http://orchanpr.blogspot.com/2015/08/interns-insight-articles-our-interns.html