Oct 8, 2020
Time To Give Back
Being accountable for social issues have become an integral business strategy for some time now. Marketers and communicators are striving to focus on this strategy called Corporate Social Responsibility (CSR) as it is seen as an effective marketing and public relations efforts. So, let’s have a look at how some businesses have been constantly taking actions to support the world and community over time.
Some might think CSR is only for big businesses, but regardless of business size, even a simple and small movement to improve social issues would give a positive social change. This would help businesses to develop a long-term favourable brand image, reputation and awareness, increase customer loyalty and sales, and establish a deeper connection with customers.
Thus, to start a CSR activity, it is essential to understand the current key issues in the society and the different forms of CSR that would most suit your business purpose, values and budget.
Read more: https://orchanpr.blogspot.com/2020/10/time-to-give-back.html
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