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Why Can’t Holiday Season 2020 Be Business As Usual?

Sep 21, 2020

How to Do Marketing Right This Year

The Covid-19 outbreak has upended the lives of consumers worldwide. Most notably, it has limited the ability of people to gather together in large quantities. Deciding on what to do to be safe, especially when you consider large celebrations such as holidays, can become an anxiety-inducing process.

Governments have pronounced an explicit message that Covid-19 poses an invisible threat to people, and large gatherings outside the house right now are really frowned upon.

Stay-at-home orders from the government have dramatically changed the way consumers will observe major holidays in 2020. As such, a consumer’s purchasing behavior will also adjust to these limitations.

With consumers facing restricted celebrations, companies need to adjust their holiday promotional strategies to support their customers better and attract new ones.

Read more at:

#OrchanPR #OrchestratingChange #ChangeNow #Evolve #BusinessAsUnusual #BusinessEvolved

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