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Enterprise Biz Bytes: Managing Crisis & Change With Communication

Mar 4, 2020


Last week, business radio station BFM hosted a special on Crisis Communications in Malaysia, with reference to the slightly tumultuous political scenario Malaysia has been facing since Sunday evening. Multiple industry players were interviewed on various aspects of the looming crisis, and the various responses (or lack thereof) to it, to round out a discussion on the effectiveness

Orchan Director, Craig J Selby, spoke about best practice, transparency, and trust during these trying times; linking it back to overall guardianship of Brand Malaysia.

The entire segment is approximately 45 minutes, but for the best parts, head to approximately 27 minutes where Craig is interviewed.

Listen to the interview here:

Or via our blog:

#OrchanPR #OrchestratingChange #ChangeNow #Evolve #CrisisCommunications #bfm

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