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#WokeWednesday

Mar 25, 2020



What two weeks ago – may have been a fantastic campaign – could today be accused of being tone deaf or completely offensive.

That’s OK.

Pull it.

Re-jig it.

And put it out there again in an evolved / realigned format.

It’s not the time to be complacent and sit back, cancelling promotional and online communication activities. Now more than ever, your brand must be heard – but the right message must be heard to retain loyalty and customer interest. Step up your communication, especially online through whatever platforms affordable to you; but be heard.

Read more at: https://orchanpr.blogspot.com/2020/03/recovery-planning-considerations.html

#OrchanPR #OrchestratingChange #ChangeNow #Evolve #BusinessUnusual #BusinessEvolved

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