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World leaders on social media?

Feb 11, 2019

Twitter—sure thing! Not only, though. It is a well-known fact that politicians and world leaders use all kinds of social platforms, including Snapchat. So, it shouldn't come as a surprise that they are also pretty active on Instagram. However, what’s interesting is that many of them make really good use of this platform.

According to the latest data gathered by Burson Cohn&Wolfe* agency, Narendra Modi, who has already won over Twitter, is the current Instagram leader as well, with nearly 15 million followers. And yes—this is impressive. Joko Widodo, the president of Indonesia, has a follower base of 12 million—still powerful! The last political leader with a two-digit score is Donald Trump, with 10 million followers.

However, does popularity on social media reflect the global balance of powers, though?

#OrchanPR #OrchestratingChange #ChangeNow

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